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Mentions with Partners

BBC Radio 4: Can virtual make up counters ever really make up for the real thing? (Segment starts 20:18; MIME begins 23:31)
Forbes: Virtual Try-On Is More Than A Pandemic Trend And These Brands Are Reaping The Rewards
Financial Times: The ups and downs of shopping for beauty online
Glamour UK: Struggling to find your perfect foundation shade if you can’t get to the shops? This genius tool will help...
Glamour UK: GLAMOUR Tries: We tried Cult Beauty's MatchMe foundation shade finder tool and the foundations it suggested, this is the result
ITV: [Video] Lorraine (Subscription required; Cult Beauty MatchMe mention around minute 32:00)
Marie Claire UK: Looking for your dream lip colour? Chanel’s new app uses AI to find it for you
Retail Innovation Hub: Cult Beauty has launched a MatchMe digital foundation finder, powered by AI technology
The Industry: Face of the future: Beauty and the AI age
The Industry: Cult Beauty leads AI tech charge with next-gen foundation finder

IssueWire: Oxygenetix Announces Strategic Partnership with MIME (Make It My Experience)

Cosmetics Technology: MIME launches foundation shade finder to avoid sampling amid Covid-19
Global Cosmetic Industry: Is This the Future of Beauty Retail Sampling?
New Beauty: 5 Ways Artificial Intelligence Is Changing the Beauty World
PR Newswire: MIME Launches Foundation Shade Finder Amongst COVID-19 Health Concerns
PR Newswire: MIME to Offer $100,000 in Platform Credits to BIPOC Beauty Brand Founders
TechCrunch: Meet retail’s new sustainability strategy: Personalization

Last updated 3 years ago